Proactiv is an American brand, founded by dermatologists Katie Rodan and Kathy Fields, that offers dermatologist-developed acne treatments to modern-day skincare essentials. With a focus on delivering effective and reliable products, Proactiv offers targeted solutions for all stages of acne. Embracing a proactive approach to skincare, the brand empowers millions of individuals worldwide, to take control of their skin health and confidence.

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