Everything you need to know about Not Your Mother's Activated Bamboo Charcoal & Purple Moonstone Clarifying & Detox Shampoo

What it is

This shampoo is formulated to cleanse the hair and scalp by removing impurities and pollutants without the use of harsh chemicals. It is intended to leave the hair feeling lighter and cleaner.

Key ingredients and their functions

• Sodium Lauroylmethyl Isethionate - cleansing agent
• Sodium Cocoyl Isethionate - cleansing agent
• Cocamidopropyl Hydroxysultaine - foaming agent
• Glycoldistearate - emulsifying agent
• Peg-120 Methyl Glucose Dioleate - thickening agent
• Charcoal Powder - adsorbent
• Glycerin - humectant
• Hydrated Silica - texturizing agent

How it works

The shampoo combines various ingredients to cleanse the hair and scalp effectively. Sodium Lauroylmethyl Isethionate and Sodium Cocoyl Isethionate work as cleansing agents to remove impurities. Cocamidopropyl Hydroxysultaine aids in creating a rich lather, making the product easier to spread and wash away. Glycoldistearate helps to emulsify the formulation, ensuring consistent texture and application. Peg-120 Methyl Glucose Dioleate contributes to the thickness of the shampoo, providing a pleasant user experience. Charcoal Powder acts as an adsorbent, potentially attracting and binding unwanted residues. Glycerin serves to hydrate, aiding in the maintenance of moisture on the scalp and hair. Hydrated Silica is included to add texture to the formulation, supporting the cleansing process.

Classification