Everything you need to know about Amika Sexture Beach Look Shampoo

What it is

This product is designed to help create a tousled, textured hairstyle right after showering. It includes components that promote texture and volume without causing dryness, resulting in a style that resembles bedhead with added body and grit.

Key ingredients and their functions

• Zeolite - texturizer
• Kaolin - oil absorber
• Butyrospermum Parkii (Shea) Butter - conditioner
• Hippophae Rhamnoides (Sea Buckthorn) Seed Oil - emollient
• Dimethylimidazolidinone Rice Starch - thickener
• Cocamidopropyl Hydroxysultaine - surfactant
• Sodium Cocoyl Isethionate - surfactant
• Glycerin - humectant

How it works

The product contains Zeolite, which helps in creating a textured, beachy look by adding grit. Kaolin, a type of clay, absorbs excess oil from the hair, contributing to the textured effect. Butyrospermum Parkii (Shea) Butter works as a conditioning agent, preventing hair from drying out. Hippophae Rhamnoides (Sea Buckthorn) Seed Oil acts as an emollient, aiding in the maintenance of hair hydration and smoothness. Dimethylimidazolidinone Rice Starch and Oryza Sativa (Rice) Starch function as thickeners, helping to add volume and body to the hair. Cocamidopropyl Hydroxysultaine and Sodium Cocoyl Isethionate serve as surfactants, cleaning the hair while maintaining a gentle formulation. Lastly, Glycerin acts as a humectant, attracting moisture to keep hair hydrated.

Classification