Everything you need to know about Pureology Strength Cure Shampoo

What it is

This shampoo is formulated to enhance hair resilience and address damage for various hair types. It targets wear from heat styling, physical stress, and chemical processes. The formulation includes plant-derived proteins and antioxidants designed to reinforce hair strength and manage damage.

Key ingredients and their functions

• Keravis - strengthening agent
• Astaxanthin - antioxidant
• Sodium Cocoyl Isethionate - cleansing agent
• Glycereth-26 - conditioning agent
• Glycerin - humectant
• Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol - film-forming agent
• Polyquaternium-7 - conditioning agent
• Coco-Betaine - surfactant

How it works

The shampoo uses a combination of key ingredients to support hair appearance. Keravis, a plant-based protein, contributes to hair strength. Astaxanthin acts as an antioxidant to help manage damage. Cleansing agents like Sodium Cocoyl Isethionate and Coco-Betaine ensure effective cleansing, while conditioning agents such as Glycereth-26 and Polyquaternium-7 improve hair texture. Glycerin serves as a humectant to retain moisture. Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol helps to form a protective film on hair strands, further enhancing its resilience.

Classification