Everything you need to know about Il Makiage Hypnotize Brow Mascara

Overview

What it is

This is a brow mascara designed to enhance and define the appearance of eyebrows by providing volume and structure.

Key ingredients and their functions

  • Glyceryl Stearate - emulsifying agent
  • Pvp - film former
  • Glycerin - moisturizing agent
  • Peg-100 Stearate - emulsifying agent
  • Polyacrylamide - thickening agent
  • C13-14 Isoparaffin - texture enhancer
  • Nylon-6 - volumizing agent
  • Silica - mattifying agent

How it works

The brow mascara utilizes several key ingredients to enhance eyebrow appearance. Glyceryl Stearate and PEG-100 Stearate function as emulsifiers to help the product spread evenly. PVP acts as a film former, which assists in holding the product in place on the brows. Glycerin provides moisture to keep the product smooth and comfortable to wear. Polyacrylamide serves as a thickening agent, contributing to the product's consistency, while C13-14 Isoparaffin enhances texture for easy application. Nylon-6 helps to volumize the brows, giving them a fuller look, and Silica works as a mattifying agent, ensuring a natural, non-shiny finish. Combined, these ingredients aim to provide a balanced formula for structuring and enhancing the brows effectively.

Classification

We've classified it under categories
Eye Lash / Eye Brow

Price

Brand category

Contemporary

Product Analysis

Benefits

This product has 19 ingredients which is average for this category.

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Full Ingredient List

Water/Aqua, Glyceryl Stearate, Pvp, Glycerin, Peg-100 Stearate, Polyacrylamide, C13-14 Isoparaffin, Phenoxyethanol, Sodium Dehydroacetate, Laureth-7, Mica, Disodium Edta, Ethylhexylglycerin, Nylon-6, Silica. May Contain: CI 77499, CI 77492, CI 77891, CI 77491.

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About the brand

They say: "Launched in the US in 2018 by brother-sister duo entrepreneurs, IL MAKIAGE is a New York based, tech-driven prestige beauty brand that is shifting millions of customers to shopping for beauty online. We are defining and building the future of beauty by using unparalleled technology to connect people with superior, painstakingly tested, beauty products."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.

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