Everything you need to know about L'Oreal Professionnel Tecni.Art Flex Blowdry Styling Cream

What it is

L'Oréal Professionnel Tecni.Art Flex Blowdry Styling Cream is a styling cream designed for use before blow-drying. It includes thermo-reactive agents that provide heat protection up to 230°C/450°F. The product aims to help manage frizz and make the hair styling process more manageable, while also providing shine and some protection against hair breakage.

Key ingredients and their functions

• Paraffinum Liquidum - hair conditioning agent
• Potassium Persulfate - oxidizing agent
• Ammonium Persulfate - oxidizing agent
• Glyceryl Stearate - emulsifier
• Silica [Nano] - thickening agent
• Kaolin - absorbent
• Sodium Lauryl Sulfate - surfactant
• Acrylates/C10-30 Alkyl Acrylate Crosspolymer - film-forming agent

How it works

The styling cream contains thermo-reactive agents that activate under heat, helping to protect the hair from high temperatures of up to 230°C/450°F. Paraffinum Liquidum functions as a conditioning agent to facilitate a smoother hair texture. Potassium and Ammonium Persulfates serve as oxidizing agents, likely aiding in the formula's stability and performance under heat. Glyceryl Stearate helps to maintain a uniform texture, and Silica [Nano] works to thicken the product without weighing down the hair. Kaolin may absorb excess moisture, helping control unwanted frizz. Sodium Lauryl Sulfate acts as a surfactant to improve product distribution through the hair. Lastly, the Acrylates/C10-30 Alkyl Acrylate Crosspolymer forms a thin film, which can help to maintain hair style and shape after blow-drying.

Classification