Everything you need to know about OGX Blonde Enhance Purple Fig & Iris Toning Shampoo

What it is

OGX Blonde Enhanced + Purple Toning Shampoo is a purple-toned shampoo designed to address yellow tones in silver, pre-lightened, or natural blonde hair. Its formulation incorporates ingredients aimed at enhancing the appearance of hair by correcting color tones and strengthening the hair structure.

Key ingredients and their functions

• Sodium C14-16 Olefin Sulfonate - surfactant
• Cocamidopropyl Betaine - cleansing agent
• Hydrolyzed Keratin - hair conditioning agent
• Ficus Carica (Fig) Fruit Extract - conditioning agent
• Iris Germanica Florentina Root Extract - conditioning agent
• Polyquaternium-22 - film-forming agent
• PEG-7 Amodimethicone - conditioning agent
• Linoleamidopropyl PG-Dimonium Chloride Phosphate - conditioning agent

How it works

OGX Blonde Enhanced + Purple Toning Shampoo is formulated with key ingredients that work together to create a color-correcting effect for blonde and silver hair. Sodium C14-16 Olefin Sulfonate and Cocamidopropyl Betaine act as cleansing agents to help remove impurities. Hydrolyzed Keratin contributes to conditioning the hair, potentially improving its strength and manageability. The addition of Ficus Carica (Fig) Fruit Extract and Iris Germanica Florentina Root Extract further aids in conditioning the hair. Polyquaternium-22 and PEG-7 Amodimethicone form a film on the hair strands, providing a smooth feel. Linoleamidopropyl PG-Dimonium Chloride Phosphate may offer conditioning benefits that aim to maintain the hair's appearance. The purple tone of the shampoo helps neutralize yellow undertones, promoting a more balanced and vibrant hair color.

Classification