Everything you need to know about Virtue ColorKick De-Brassing Shampoo

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Overview

What it is

The product is a shampoo formulated with natural colorants, designed to tone, neutralize, and enhance all shades of both natural and color-treated hair.

Key ingredients and their functions

Sodium Cocoyl Isethionate - cleansing agent
Sodium Lauroyl Methyl Isethionate - cleansing agent
Lauryl Glucoside - cleansing agent
Keratin - conditioning agent
Panthenol - moisturizing agent
Salicylic Acid - exfoliating agent
Turmeric Root Extract - antioxidant agent
Chamomilla Recutita Flower Extract - soothing agent

How it works

This shampoo utilizes cleansing agents like Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, and Lauryl Glucoside to effectively clean the hair. Keratin and Panthenol condition and hydrate the strands, enhancing hair texture and appearance. Salicylic Acid provides exfoliation that can improve scalp health. Natural extracts, like Turmeric Root Extract and Chamomilla Recutita Flower Extract, contribute antioxidant and soothing benefits, respectively. This blend of ingredients is intended to support the toning and brightening of hair color.

Classification

We've classified it under categories

Hair Shampoos

Price

Brand category

High Tech/Science

Product Analysis

Benefits

This product was formulated taking into consideration

No Artificial Colours

No Parabens

No Phthalates

No Sulphates

This product has 83 ingredients which is above average for this category.

Full Ingredient List

Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Lauryl Glucoside, Disteareth-75 Ipdi, Polyglyceryl-3 Laurate, Coconut Acid, Keratin, Panthenol, Salicylic Acid, Curcuma Longa (Turmeric) Root Extract, Chamomilla Recutita (Matricaria) Flower Extract, Oryza Sativa (Rice) Bran Extract, Melia Azadirachta Flower Extract, Citrus Limon (Lemon) Peel... Aqua (Water, Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Lauryl Glucoside, Disteareth-75 Ipdi, Polyglyceryl-3 Laurate, Coconut Acid, Keratin, Panthenol, Salicylic Acid, Curcuma Longa (Turmeric) Root Extract, Chamomilla Recutita (Matricaria) Flower Extract, Oryza Sativa (Rice) Bran Extract, Melia Azadirachta Flower Extract, Citrus Limon (Lemon) Peel Extract, Coccinia Indica Fruit Extract, Brassica Oleracea Capitata (Cabbage) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Melia Azadirachta Leaf Extract, Corallina Officinalis Extract, Madecassoside, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Asiaticoside, Citrus Paradisi (Grapefruit) Fruit Extract, Ocimum Sanctum Leaf Extract, Ocimum Basilicum (Basil) Flower/Leaf Extract, Solanum Melongena (Eggplant) Fruit Extract, Phytic Acid, Leuconostoc/Radish Root Ferment Filtrate, Aloe Barbadensis Flower Extract, Salvia Hispanica Seed Extract, Hydrolyzed Quinoa, Hydrolyzed Adansonia Digitata Seed Protein, Oryza Sativa (Rice) Extract, Polygonum Bistorta Root Extract, Galactoarabinan, Gluconolactone, Caprylyl/Capryl Glucoside, Camellia Sinensis Leaf Extract, Zinc Gluconate, Caesalpinia Spinosa Fruit Extract, Viola Odorata Flower/Leaf Extract, Ethyl Oleate, Sorbitan Oleate, Polyquaternium-37, Helianthus Annuus (Sunflower) Sprout Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Copper Gluconate, Rice Oil Glycereth-8 Esters, Glycerin, Ethylhexylglycerin, Heptyl Glucoside, Sodium Isethionate, Hydroxypropyl Methylcellulose Stearoxy Ether, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, Sodium Dilauramidoglutamide Lysine, Xylitol, Trehalose, Magnesium Aspartate, Butylene Glycol, Sodium Phosphate, Ethyl Linoleate, Caprylyl Glycol, Caprylic Acid, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Calcium Gluconate, Parfum (Fragrance), Phenoxyethanol, Sodium Benzoate, Benzyl Alcohol, Chlorphenesin, Citric Acid, Maltodextrin, Alcohol, Benzyl Salicylate, Hexyl Cinnamal, Linalool

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About the brand

They say: "Virtue uses a technology called Alpha Keratin 60ku, which was a first of its kind, a brand new way of extracting keratin in its natural form. By balancing science with beauty, Virtue has created products that work to help repair hair."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.