Everything you need to know about Virtue Create Lifting Powder

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Overview

What it is

This product is a lightweight powder formulated to enhance hair volume. It incorporates Alpha Keratin 60ku alongside ingredients that contribute to texture enhancement, aiming to increase the appearance of hair fullness.

Key ingredients and their functions

Silica Silylate - texture enhancer
Alpha Keratin - structural protein
Madecassoside - soothing agent
Asiaticoside - antioxidant
Hydrated Silica - absorbent
Gluconolactone - conditioning agent
Ethylhexylglycerin - preservative
Phenoxyethanol - preservative

How it works

The product is designed to increase hair volume by using a blend of keratin and texture-enhancing agents. Silica silylate helps create texture and lift, contributing to a volumizing effect. Alpha Keratin 60ku, a key protein, is included to support hair's structural integrity, potentially improving its overall appearance. Madecassoside and asiaticoside are known for their soothing and antioxidant properties, which can help maintain scalp comfort. Hydrated silica acts as an absorbent, helping to manage excess oils on the scalp. Gluconolactone serves as a conditioning agent, which can aid in maintaining hair's smoothness. Ethylhexylglycerin and phenoxyethanol function as preservatives, ensuring the product's stability over time.

Classification

We've classified it under categories

Hair Styling Products

Price

Brand category

High Tech/Science

Product Analysis

Benefits

This product was formulated taking into consideration

No Artificial Colours

No Parabens

No Phthalates

No Sulphates

Texture Notes

It has a Powder texture

This product has 17 ingredients which is below average for this category.

Full Ingredient List

Aqua (Water), Silica Silylate, Propylene Glycol, Alpha Keratin, Madecassoside, Asiaticoside, Hydrated Silica, Gluconolactone, Aminomethyl Propanol, Sodium Sulfate, Calcium Gluconate, Ethylhexylglycerin, Parfum (Fragrance), Sodium Benzoate, Phenoxyethanol, Citric Acid, Caramel. Aqua (Water), Silica Silylate, Propylene Glycol, Alpha Keratin, Madecassoside, Asiaticoside, Hydrated Silica, Gluconolactone, Aminomethyl Propanol, Sodium Sulfate, Calcium Gluconate, Ethylhexylglycerin, Parfum (Fragrance), Sodium Benzoate, Phenoxyethanol, Citric Acid, Caramel.

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About the brand

They say: "Virtue uses a technology called Alpha Keratin 60ku, which was a first of its kind, a brand new way of extracting keratin in its natural form. By balancing science with beauty, Virtue has created products that work to help repair hair."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.