Everything you need to know about Authentic Beauty Concept Amplify Cleanser

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Overview

What it is

This is a volumizing shampoo designed to enhance the body and volume of fine hair. It is formulated to cleanse the hair while contributing to a fuller appearance.

Key ingredients and their functions

Sodium C14-16 Olefin Sulfonate - cleansing agent
Cocamidopropyl Betaine - surfactant
Sodium Methyl Cocoyl Taurate - mild surfactant
Peg-120 Methyl Glucose Dioleate - thickener
Oryza Sativa (Rice) Extract - conditioning agent
Camellia Sinensis Leaf Extract - antioxidant
Citrus Aurantifolia (Lime) Fruit Extract - clarifying agent
Panthenol - humectant

How it works

This volumizing shampoo works by utilizing surfactants such as Sodium C14-16 Olefin Sulfonate and Cocamidopropyl Betaine to remove impurities and cleans the hair. Sodium Methyl Cocoyl Taurate is included as a mild surfactant to balance the formulation. Peg-120 Methyl Glucose Dioleate acts to thicken the product, enhancing texture and usability. Oryza Sativa (Rice) Extract and Panthenol help condition the hair and maintain moisture balance. Camellia Sinensis Leaf Extract provides antioxidant properties, and Citrus Aurantifolia (Lime) Fruit Extract provides a refreshing quality. Together, these ingredients aim to support fine hair by giving it a fuller appearance and improved texture.

Classification

We've classified it under categories

Hair Shampoos

Price

Brand category

Contemporary

Product Analysis

Benefits

This product was formulated taking into consideration

No Artificial Colours

No Harsh Sulphates

No Parabens

Vegan

Vegetarian

This product has 20 ingredients which is below average for this category.

Full Ingredient List

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-120 Methyl Glucose Dioleate, Sodium Chloride, Oryza Sativa (Rice) Extract, Camellia Sinensis Leaf Extract, Citrus Aurantifolia (Lime) Fruit Extract, Panthenol, Sodium Benzoate, Citric Acid, Peg-7 Glyceryl Cocoate, Parfum (Fragrance), Glycerin, Coconut Acid, Limonene,... Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-120 Methyl Glucose Dioleate, Sodium Chloride, Oryza Sativa (Rice) Extract, Camellia Sinensis Leaf Extract, Citrus Aurantifolia (Lime) Fruit Extract, Panthenol, Sodium Benzoate, Citric Acid, Peg-7 Glyceryl Cocoate, Parfum (Fragrance), Glycerin, Coconut Acid, Limonene, Guar Hydroxypropyltrimonium Chloride, Linalool, Propylene Glycol

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About the brand

Authentic Beauty Concept is a holistic brand that believes in authenticity and was created in collaboration with a unique community of ideological inspirers. This is a new vision: emphasize natural beauty, be yourself. No filters and no fakes.

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.