Everything you need to know about Aveda Color Conserve Shampoo

Overview

What it is

The product is a hair cleanser designed to protect colored hair from fading. It gently cleanses the hair without stripping it of its natural moisture, helping to maintain hair that is silky, soft, and shiny.

Key ingredients and their functions

  • Ammonium Lauryl Sulfate - cleansing agent
  • Disodium Laureth Sulfosuccinate - mild surfactant
  • Lauramidopropyl Betaine - foam booster
  • Cinnamidopropyltrimonium Chloride - UV absorber
  • Lycopene - antioxidant
  • Lactic Acid - pH adjuster
  • Guar Hydroxypropyltrimonium Chloride - conditioning agent
  • Tetrahexyldecyl Ascorbate - vitamin C derivative

How it works

The product works by using a combination of surfactants like Ammonium Lauryl Sulfate and Disodium Laureth Sulfosuccinate to gently cleanse the hair while minimizing the removal of its natural oils. Lauramidopropyl Betaine enhances the foaming capacity, making the product easier to spread through the hair. Cinnamidopropyltrimonium Chloride assists in protecting hair color by absorbing UV light, which can contribute to color fading. Lycopene helps by acting as an antioxidant that protects the hair from environmental stressors. Lactic Acid adjusts the pH of the product, ensuring it is suitable for hair. Guar Hydroxypropyltrimonium Chloride is a conditioning agent that helps make the hair feel softer and more manageable. Tetrahexyldecyl Ascorbate, a vitamin C derivative, supports overall hair health.

Classification

We've classified it under categories
Hair Shampoos

Price

Brand category

Green/Natural/Organic Certification

Spa/Therapeutic

Product Analysis

Benefits

This product was formulated taking into consideration

No Harsh Sulphates

No Parabens

No Phthalates

Vegan

Special Features

This brand is an accredited Certified B Corp

This product has 35 ingredients which is above average for this category.

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Full Ingredient List

WaterAquaEau, Ammonium Lauryl Sulfate, Disodium Laureth Sulfosuccinate, Propanediol, Lauramidopropyl Betaine, Cinnamidopropyltrimonium Chloride, Lycopene, Lactic Acid, Sodium Gluconate, Babassuamidopropyl Betaine, Guar Hydroxypropyltrimonium Chloride, Lecithin, Tetrahexyldecyl Ascorbate, Tocopherol, Sucrose Palmitate, Glycerin, Caprylyl Glycol, Trisodium Sulfosuccinate,...

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About the brand

They say: "Aveda is renowned in the beauty industry for its holistic approach to haircare, skincare, and wellness. Embracing naturally derived ingredients, Aveda's products are meticulously crafted to nourish, protect, and enhance both hair and skin. With a commitment to environmental responsibility, Aveda's eco-conscious packaging and signature aromas reflect their dedication to sustainability. Serving a diverse clientele seeking beauty solutions rooted in nature and effectiveness, Aveda remains a trusted choice for those who prioritize natural, environmentally friendly products that deliver results."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.

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