Everything you need to know about Fudge Professional Everyday Clean Blonde Damage Rewind Violet Toning Shampoo

What it is

This product is a purple shampoo formulated to address yellow tones in the hair and improve the appearance of damage. It incorporates technology similar to that used in salons.

Key ingredients and their functions

• Sodium lauroyl Methyl Isethionate - cleansing agent
• Cocamidopropyl Betaine - foaming agent
• Lauryl Glucoside - mild surfactant
• Glycerin - moisturizing agent
• Guar Hydroxypropyltrimonium Chloride - conditioning agent
• Disodium EDTA - chelating agent
• Silicone Quaternium-22 - smoothing agent
• CI 60730 (Ext. Violet 2) - colorant

How it works

The shampoo is designed to reduce the appearance of yellow tones in the hair, which can enhance its cooler tones. It contains CI 60730 (Ext. Violet 2), a colorant, to neutralize warmth. Ingredients like Sodium lauroyl Methyl Isethionate and Cocamidopropyl Betaine work as cleansing agents, effectively removing buildup and impurities. Lauryl Glucoside, a mild surfactant, contributes to the formulation's ability to cleanse without stripping moisture. Glycerin provides moisture retention to help maintain hydration. Conditioners like Guar Hydroxypropyltrimonium Chloride support hair manageability by coating and smoothing the hair shaft. Silicone Quaternium-22 further aids in adding smoothness and shine by forming a protective layer on the hair surface. Disodium EDTA acts to maintain the stability and efficacy of the formulation by binding with minerals in water.

Classification