Everything you need to know about LUS Brands Gentle & Moisturizing Shampoo

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Overview

What it is

This product is a gentle cleansing formulation designed for hair and scalp. It aims to clean hair while maintaining moisture balance. The formulation, noted for producing a light lather, includes shea butter and moringa oil to help provide a clean and moisturized feel post-wash. It is formulated to be color safe and suitable for all types of curls.

Key ingredients and their functions

Sodium C14-16 Olefin Sulfonate - cleansing agent
Cocamidopropyl Betaine - cleansing agent
Glycerin - humectant
Butyrospermum Parkii (Shea) Butter - moisturizing agent
Moringa Oleifera Seed Oil - conditioning agent
Guar Hydroxypropyltrimonium Chloride - conditioning agent
PEG-150 Distearate - thickening agent
Phenoxyethanol - preservative

How it works

The product works by using a combination of cleansing and conditioning ingredients. Sodium C14-16 Olefin Sulfonate and Cocamidopropyl Betaine are included to effectively cleanse hair and scalp without removing essential moisture. Glycerin acts as a humectant, helping the hair retain moisture. Shea butter and moringa oil are included as conditioning agents, providing moisture and contributing to a smooth feel. Guar Hydroxypropyltrimonium Chloride further conditions hair, enhancing manageability and softness. The formulation is designed to be color safe, accommodating various curl types and aiming to support the overall appearance of the hair.

Classification

We've classified it under categories

Hair Shampoos

Price

Brand category

Contemporary

Product Analysis

Benefits

This product was formulated taking into consideration

No Parabens

No Phthalates

No Sulphates

Vegan

This product has 16 ingredients which is below average for this category.

Full Ingredient List

Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Cocamide MEA, PEG-150 Distearate, Butyrospermum Parkii (Shea) Butter, Moringa Oleifera Seed Oil, Guar Hydroxypropyltrimonium Chloride, Polysorbate 20, Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride, Citric Acid, Disodium EDTA, Fragrance/Parfum Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Cocamide MEA, PEG-150 Distearate, Butyrospermum Parkii (Shea) Butter, Moringa Oleifera Seed Oil, Guar Hydroxypropyltrimonium Chloride, Polysorbate 20, Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride, Citric Acid, Disodium EDTA, Fragrance/Parfum

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About the brand

LUS Brands says: "Our mission is as simple as the products we create: To encourage you to genuinely love and accept yourself — for all that you are and for all that you are not — so your unique beauty can shine through. Our mission is so important that we incorporated it right into our company name, LUS (Love Ur Self) Brands. So every time you see it on one of your bottles, you are reminded to Love Ur Self… just a little more each day!"

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.