Everything you need to know about Urban Decay Eyeshadow Primer Potion
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What it is
This product is an eye primer designed to provide a smooth base for eyeshadow and eyeliner application. It is formulated with polymer technology to help maintain the vibrancy of eye color and reduce creasing. It is intended for use on the eyelids to fill in surface imperfections and support long-lasting wear.
Key ingredients and their functions
- Isododecane - solvent
- Talc - absorbing agent
- Cyclopentasiloxane - conditioning agent
- Disteardimonium Hectorite - thickening agent
- Trimethylsiloxysilicate - film-forming agent
- Trihydroxystearin - emulsifying agent
- VP/Eicosene Copolymer - film-forming agent
How it works
The eye primer utilizes polymer technology to create a smooth, even surface on the eyelids. Isododecane acts as a solvent to enhance the spreadability of the product, while talc functions as an absorbing agent to manage oil and moisture. Cyclopentasiloxane conditions the skin for a silky finish. Disteardimonium Hectorite helps thicken the formulation, contributing to its stability. Trimethylsiloxysilicate and VP/Eicosene Copolymer form a flexible film over the eyelids, which can aid in keeping eye makeup in place and improve longevity. Trihydroxystearin helps to emulsify the ingredients, ensuring a uniform consistency for easy application.
Classification
Price
Brand category
Masstige
Full Ingredient List
Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium... Isododecane, Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Trihydroxystearin, Polyethylene, Triethylhexanoin, Hydroxystearic/Linolenic/Oleic Polyglycerides, Sorbitan Sesquioleate, VP/Eicosene Copolymer, Dimethicone, PEG-40 Stearate, Phenoxyethanol, Synthetic Beeswax, Propylene Carbonate, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 774491/77492/774499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).
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About the brand
They say: "Urban Decay disrupts the beauty industry with its bold and edgy makeup products that empower individuals to express their individuality and embrace their unique style. With a commitment to cruelty-free and vegan formulations, Urban Decay's products offer high-performance results without compromise. From their iconic Naked eyeshadow palettes to their long-lasting setting sprays, Urban Decay invites you to unleash your inner rebel and make a statement with your makeup."
Disclaimer
The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.
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