Everything you need to know about Il Makiage Icon Mascara

Overview

What it is

This product is a mascara formulated to enhance the appearance of eyelashes by lifting, separating, curling, and adding volume. It is designed with a quick-drying formula and a customized silicon brush to effectively coat and define each lash.

Key ingredients and their functions

  • Synthetic beeswax - thickening agent
  • Copernicia cerifera (carnauba) wax - thickening agent
  • Oryza sativa (rice) bran wax - thickening agent
  • Stearic acid - emulsifier
  • Butylene glycol - humectant
  • Polybutene - film-forming agent
  • Acacia senegal gum - adhesive agent
  • Dimethicone - conditioning agent

How it works

This mascara uses a combination of waxes and film-forming agents such as synthetic beeswax, carnauba wax, and rice bran wax to add volume and thickness to eyelashes. These ingredients help the product adhere to lashes effectively, while stearic acid acts as an emulsifier, ensuring a uniform and smooth application. The film-forming agent polybutene helps create a defined and long-lasting coat. Butylene glycol works as a humectant to maintain moisture, while acacia senegal gum contributes to the adhesion of the formula. Dimethicone serves as a conditioning agent, aiding in lash separation and smooth texture.

Classification

We've classified it under categories
Mascaras

Price

Brand category

Contemporary

Product Analysis

Benefits

This product has 23 ingredients which is average for this category.

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Full Ingredient List

Water (aqua), Synthetic beeswax, Copernicia cerifera (carnauba) wax (copernicia cerifera cera), Oryza sativa (rice) bran wax, Stearic acid, Palmitic acid, Butylene glycol, Polybutene, C18-36 acid triglyceride, Aminomethyl propanol, Acacia senegal gum, Polysorbate 20, Pvp, Phenoxyethanol, Caprylyl glycol, Hydroxyethylcellulose, Sodium dehydroacetate, Dimethicone, Acrylates...

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About the brand

They say: "Launched in the US in 2018 by brother-sister duo entrepreneurs, IL MAKIAGE is a New York based, tech-driven prestige beauty brand that is shifting millions of customers to shopping for beauty online. We are defining and building the future of beauty by using unparalleled technology to connect people with superior, painstakingly tested, beauty products."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.

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