Everything you need to know about Beautycounter Think Big All-in-One Mascara

Overview

What it is

This product is a mascara designed to enhance the look of lashes by providing lift, length, and volume. It does not contain certain potentially harmful ingredients and includes a nourishing tripeptide technology. The mascara comes with a soft, molded brush for easy application, delivering smudge-proof color from root to tip.

Key ingredients and their functions

  • Iron Oxides - colorant
  • Synthetic Beeswax - thickening agent
  • Palmitic Acid - emulsifying agent
  • Stearic Acid - emulsifying agent
  • Oryza Sativa (Rice) Bran Wax - film-forming agent
  • Acacia Senegal Gum - film-forming agent
  • Euphorbia Cerifera (Candelilla) Wax - thickening agent
  • Biotinoyl Tripeptide-1 - conditioning agent

How it works

The mascara uses a combination of ingredients to enhance the appearance of lashes. Iron Oxides act as colorants to provide a rich and smudge-proof pigment. Various waxes such as Synthetic Beeswax, Oryza Sativa (Rice) Bran Wax, and Euphorbia Cerifera (Candelilla) Wax thicken the formula, contributing to the lifting and volumizing effects. Palmitic Acid and Stearic Acid work as emulsifying agents to give the mascara a smooth and stable texture. Acacia Senegal Gum and Polyurethane-35 function as film-forming agents to maintain the mascara's coating on the lashes. Lastly, the inclusion of Biotinoyl Tripeptide-1 helps in conditioning the lashes. The molded brush aids in even and easy application from root to tip.

Classification

Discontinued
We've classified it under categories
Mascaras

Price

Brand category

Contemporary

Product Analysis

Benefits

This product was formulated taking into consideration

No Harsh Sulphates

No Parabens

Vegan

Vegetarian

Special Features

This brand is an accredited Certified B Corp

This product has 26 ingredients which is average for this category.

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Full Ingredient List

Aqua/Water/Eau, Iron Oxides (CI 77499), Synthetic Beeswax, Palmitic Acid, Stearic Acid, Oryza Sativa (Rice) Bran Wax, Acacia Senegal Gum, Euphorbia Cerifera (Candelilla) Wax/Cire de candelilla, Polyurethane-35, Polyglyceryl-2 Isostearate/Dimer Dilinoleate Copolymer, Aminomethyl Propanediol, Copernicia Cerifera (Carnauba) Wax/Cire de carnauba, VP/Eicosene Copolymer, Glycerin,...

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About the brand

They say: "Beautycounter is a pioneer in the clean beauty movement, offering safe and effective skincare and makeup products free from harmful ingredients. With a commitment to transparency and sustainability, Beautycounter's products are rigorously tested for safety and performance. From their nourishing cleansers to their vibrant lipsticks and eyeshadows, Beautycounter invites you to embrace clean beauty without compromise and discover the power of safer, high-performing cosmetics."

Disclaimer

The information provided here is based on public brand-provided information and based on commonly known practices and formulation guidelines in the cosmetic industry. It is intended for informational purposes only and is not a substitute for professional advice. We cannot guarantee the efficacy or safety of the product as individual results may vary.

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